2014ǯ06·î19Æü

Ãæ¹ñ¤Ï¼«¿È¤ÎÌ¥ÎϤò¼º¤Ã¤Æ¤¤¤ë¡£ ³°¹ñ´ë¶È¤Ë¤È¤Ã¤Æ¤À¤ó¤À¤óÀ¸¤­¤Å¤é¤¯¤Ê¤Ã¤Æ¤­¤¿¡£µï³¤±¤¿¤¤´ë¶È¤ÏŬ±þ¤·¤Ê¤±¤ì¤Ð¤Ê¤é¤Ê¤¤¡£

¤³¤ì¤Ï¥¨¥³¥Î¥ß¥¹¥È¤À¡£

China loses its allure
Life is getting tougher for foreign companies. Those that want to stay will have to adjust
Jan 25th 2014 | From the print edition

allure¡§Ì¥ÎÏ 

Ãæ¹ñ¤Ï¼«¿È¤ÎÌ¥ÎϤò¼º¤Ã¤Æ¤¤¤ë¡£ ³°¹ñ´ë¶È¤Ë¤È¤Ã¤Æ¤À¤ó¤À¤óÀ¸¤­¤Å¤é¤¯¤Ê¤Ã¤Æ¤­¤¿¡£µï³¤±¤¿¤¤´ë¶È¤ÏŬ±þ¤·¤Ê¤±¤ì¤Ð¤Ê¤é¤Ê¤¤¡£ 



ACCORDING to the late Roberto Goizueta, a former boss of The Coca-Cola Company, April 15th 1981 was ¡Èone of the most important days¡Äin the history of the world.¡É That date marked the opening of the first Coke bottling plant to be built in China since the Communist revolution.The claim was over the top, but not absurd. Mao Zedong¡Çs disastrous policies had left the economy in tatters. The height of popular aspiration was the ¡Èfour things that go round¡É: bicycles, sewing machines, fans and watches. The welcome that Deng Xiaoping, China¡Çs then leader, gave to foreign firms was part of a series of changes that turned China into one of the biggest and fastest-growing markets in the world. For the past three decades, multinationals have poured in. After the financial crisis, many companies looked to China for salvation. Now it looks as though the gold rush may be over. 

claim¡§ÀëÅÁʸ¶ç
over the top¡§Ä¶Çɼê¤Ê 
absurd¡§¤Ð¤«¤²¤¿
disastrous¡§Èá»´¤Ê¡¢¼ºÇÔ¤·¤¿¡¢¤Ò¤É¤¤
Mao Zedong¡§ÌÓÂôÅì
tatter¡§¤Ü¤í¡¢¤Ü¤í¤®¤ì¡¢¤Ü¤íÃå
aspiration¡§Ç®Ë¾¡¢Ìî˾¡¢Âç»Ö
Deng Xiaoping¡§ûý¾®Ê¿(¤È¤¦¤·¤è¤¦¤Ø¤¤)
multinational¡§Â¿¹ñÀÒ¡Ê´ë¶È¡Ë¤Î
pour in¡§½¸¤Þ¤ë
salvation¡§µßºÑ¡¢Êݸî 

¥³¥«¥³¡¼¥é¤Î¸µ¼ÒŤÎÈÕǯ¤ÎRoberto Goizueta¤Ë¤è¤ë¤È¡¢1981ǯ4·î15Æü¤Ï¡ÖÀ¤³¦¤ÎÎò»Ë¤ÎÃæ¤ÇºÇ¤â½ÅÍפÊÆü¤Î£±¤Ä¡×¤À¡£¤½¤ÎÆü¤Ï¶¦»º¼çµÁ³×Ì¿°ÊÍè¡¢Ãæ¹ñ¤Ç·úÀߤµ¤ì¤¿½é¤á¤Æ¤Î¥³¡¼¥é¤Î¥Ü¥È¥ëµÍ¤á¹©¾ì¤Î³«¶È¤òµ­Ç°¤¹¤ëÆü¤À¤Ã¤¿¡£¤½¤ÎÀëÅÁʸ¶ç¤Ï¤ä¤ê¤¹¤®¤Æ¤¤¤¿¤¬¡¢¤È¤ó¤Ç¤â¤Ê¤¤¤â¤Î¤Ç¤Ï¤Ê¤«¤Ã¤¿¡£ÌÓÂôÅì¤Î¼ºÇÔ¤·¤¿À¯ºö¤Ï·ÐºÑ¤ò¤Ü¤í¤®¤ì¾õÂ֤˴٤줿¡£Âç½°¤¬°ìÈÖÍߤ·¤¤¤â¤Î¤Ï¡Ö¹Ô¤­ÅϤäƤ¤¤ë£´¤Ä¤Îʪ¡×¤À¤Ã¤¿¡§¤Ä¤Þ¤ê¼«Å¾¼Ö¡¢¥ß¥·¥ó¡¢ÀðÉ÷µ¡¡¢¤½¤·¤Æ»þ·×¤Ç¤¢¤ë¡£Ãæ¹ñ¤ÎÅö»þ¤Î»ØƳ¼Ô¤Ç¤¢¤ëûý¾®Ê¿¤¬³°¹ñ´ë¶È¤ËÍ¿¤¨¤¿´¿·Þ¤¬¡¢Ãæ¹ñ¤òÀ¤³¦ºÇÂ礫¤ÄºÇ®¤Ç³ÈÂ礹¤ë»Ô¾ì¤Î°ì¤Ä¤Ø¤ÈÊÑËƤµ¤»¤ë¤¿¤á¤Î°ìÏ¢¤ÎÊѲ½¤Î°ì´Ä¤Ç¤¢¤Ã¤¿¡£²áµî»°½½Ç¯´Ö¡¢Â¿¹ñÀÒ´ë¶È¤¬½¸¤Þ¤Ã¤Æ¤­¤¿¡£¶âÍ»´íµ¡°Ê¹ß¡¢Â¿¤¯¤Î´ë¶È¤¬Ãæ¹ñ¤òµßÀ¤¼ç¤È¤·¤Æ¸«¤Æ¤¤¤¿¡£¸½ºß¤Ï¤Þ¤ë¤ÇÃæ¹ñ¤Ï¥´¡¼¥ë¥É¥é¥Ã¥·¥å¤¬²á¤®¤µ¤Ã¤¿¤«¤Î¤è¤¦¤Ç¤¢¤ë¡£ 

More pain, less gain
In some ways, China¡Çs market is still the world¡Çs most enticing. Although it accounts for only around 8% of private consumption in the world, it contributed more than any other country to the growth of consumption in 2011-13. Firms like GM and Apple have made fat profits there. But for many foreign companies, things are getting harder. That is partly because growth is flagging, while costs are rising. Talented young workers are getting harder to find, and pay is soaring. 

enticing¡§Ì¥ÎÏŪ¤Ê
flag¡§¿ê¤¨¤ë 
soar¡§Â礭¤¯¤Ê¤ë¡¢¹â¤¯¤Ê¤ë 

ÄˤߤϤޤ¹¤Þ¤¹Áý¤¨¡¢Íø±×¤Ï¤Þ¤¹¤Þ¤¹¸º¤Ã¤Æ¤¤¤ë
¤¢¤ëÅÀ¤Ç¤Ï¡¢Ãæ¹ñ»Ô¾ì¤Ï¤Þ¤ÀÀ¤³¦¤ÇºÇ¤âÌ¥ÎÏŪ¤Ç¤¢¤ë¡£Ãæ¹ñ»Ô¾ì¤ÏÀ¤³¦¤Î¸Ä¿Í¾ÃÈñ¤Î£¸¡óÁ°¸å¤òÀê¤á¤Æ¤¤¤ë¤Ë¤¹¤®¤Ê¤¤¤¬¡¢Ãæ¹ñ¤Ï¾¤Î¤¤¤«¤Ê¤ë¹ñ¤è¤ê¤â2011¡Ý2013ǯ¤Ç¸Ä¿Í¾ÃÈñ¤ÎÀ®Ä¹¤Ë¹×¸¥¤·¤Æ¤¤¤ë¡£GM¤äApple¤Î¤è¤¦¤Ê´ë¶È¤ÏÃæ¹ñ¤Ç¤«¤Ê¤ê¤ÎÍø±×¤òºî¤ê½Ð¤·¤Æ¤¤¤ë¡£¤·¤«¤·Â¿¤¯¤Î³°¹ñ´ë¶È¤Ë¤È¤Ã¤Æ¾õ¶·¤Ï°­¤¯¤Ê¤Ã¤Æ¤­¤Æ¤¤¤ë¡£¤³¤ì¤ÏÀ®Ä¹¤¬¿ê¤¨¤Æ¤¤¤Æ¡¢°ìÊý¤Ç¥³¥¹¥È¤Ï¾å¤¬¤Ã¤Æ¤¤¤ë¤Î¤¬°ì¤Ä¤ÎÍýͳ¤À¡£Í¥½¨¤Ê¼ã¤¤¿Íºà¤ò¸«¤Ä¤±¤ë¤Î¤¬Æñ¤·¤¯¤Ê¤Ã¤Æ¤ª¤ê¡¢¤½¤ì¸Î¤ËµëÎÁ¤¬¹â¤¯¤Ê¤Ã¤Æ¤¤¤ë¡£

China¡Çs government has always made life difficult for firms in some sectors—it has restricted market access for foreign banks and brokerage houses and blocked internet firms, including Facebook and Twitter—but the tough treatment seems to be spreading. Hardware firms such as Cisco, IBM and Qualcomm are facing a post-Snowden backlash; GlaxoSmithKline, a drugmaker, is ensnared in a corruption probe; Apple was forced into a humiliating apology last year for offering inadequate warranties; and Starbucks has been accused by state media of price-gouging. A sweeping consumer-protection law will come into force in March, possibly providing a fresh line of attack on multinationals. And the government¡Çs crackdown on extravagant spending by officials is hitting the foreign firms that peddle luxuries. 

brokerage house¡§¾Ú·ô²ñ¼Ò
tough¡§¶ì¤·¤¤¡¢º¤Æñ¤Ê
ensnare¡§´Ù¤¤¤ë
Snowden backlash¡§¥¹¥Î¡¼¥Ç¥ó¸ú²Ì
corruption probe¡§Å°Ä줷¤¿±ø¿¦Ä´ºº 
humiliate¡§ÃѤò¤«¤«¤»¤ë¡¢¶þ¿«¤òÍ¿¤¨¤ë
apology¡§ÊÛÌÀ¡¢¼Õºá
warranties¡§ÊݾÚ
inadequate¡§ÉÔ½½Ê¬¤Ê
sweeping¡§¹­ÈϰϤΡ¿Ìµº¹Ê̤Î
crackdown¡§¸·½Å¤Ê¼è¤êÄù¤Þ¤ê 
extravagant spending¡§Ï²Èñ
peddle¡§Çä¤êÊ⤯
price-gouging¡§ÎÁ¶â¤ÎÉÔÅö¤Ê¤Ä¤ê¾å¤² 

Ãæ¹ñÀ¯ÉܤϤ¤¤Ä¤â¤¤¤¯¤Ä¤«¤ÎʬÌî¤Î´ë¶È¤Ë¤È¤Ã¤ÆÀ¸¤­»Ä¤ë¤Î¤òº¤Æñ¤Ë¤·¤Æ¤­¤Æ¤¤¤¿¡¼À¯Éܤϳ°¶ä¤ä¾Ú·ô²ñ¼Ò¤Î»Ô¾ì»²Æþ¤òÀ©¸Â¤·¡¢Facebook¤äTwitter¤ò´Þ¤à¥¤¥ó¥¿¡¼¥Í¥Ã¥È´ë¶È¤Î»²Æþ¤òÁ˻ߤ·¤Æ¤¤¤ë¡¼¤·¤«¤·¤½¤Î¸·¤·¤¤¼è¤êÁȤߤϳÈÂ礷¤Æ¤¤¤ë¤è¤¦¤Ë»×¤ï¤ì¤ë¡£¥·¥¹¥³¤äIBM¡¢¥¯¥¢¥ë¥³¥à¤Î¤è¤¦¤Ï¥Ï¡¼¥É¥¦¥§¥¢´ë¶È¤¬¥Ý¥¹¥È¡¦¥¹¥Î¡¼¥Ç¥ó¸ú²Ì¤ËľÌ̤·¤Æ¤¤¤ë¡£À½Ìô´ë¶È¤Î¥°¥é¥¯¥½¡¦¥¹¥ß¥¹¥¯¥é¥¤¥ó¤ÏÅ°ÄìŪ¤Ê±ø¿¦Ä´ºº¤Çº¤Æñ¤Ê¾õ¶·¤Ë´Ù¤Ã¤Æ¤¤¤ë¡¨Apple¤ÏÉÔ½½Ê¬¤ÊÊݾڤòÄ󶡤·¤Æ¤¤¤¿¤È¤¤¤¦Íýͳ¤Ç¡¢ºòǯ¶þ¿«Åª¤Ê¼Õºá¤ò¶¯À©¤µ¤»¤é¤ì¤¿¡¨¤½¤·¤Æ¥¹¥¿¡¼¥Ð¥Ã¥¯¥¹¤ÏÎÁ¶â¤ÎÉÔÅö¤Ê¤Ä¤ê¾å¤²¤ò¹ñ±ÄÊüÁ÷¤Ë¤è¤Ã¤ÆÈóÆñ¤µ¤ì¤Æ¤¤¤ë¡£¹­ÈϰϤʾÃÈñ¼ÔÊݸîË¡¤¬3·î¤Ëȯư¤µ¤ì¡¢¤½¤ì¤Ï¶²¤é¤¯Â¿¹ñÀÒ´ë¶È¤ò¹¶·â¤¹¤ë¿·¤¿¤ÊÊýË¡¤ò²Äǽ¤È¤¹¤ë¤À¤í¤¦¡£¤½¤·¤Æ¸ø̳°÷¤ÎϲÈñ¤ËÂФ¹¤ë¸·½Å¤Ê¼è¤êÄù¤Þ¤ê¤Ï¡¢ìÔÂôÉʤòÈÎÇ䤹¤ë³°¹ñ´ë¶È¤ËÂÇ·â¤òÍ¿¤¨¤Æ¤¤¤ë¡£

¢¨¥¹¥Î¡¼¥Ç¥ó¸ú²Ì Êƹñ²È°ÂÁ´Êݾã¶É¡ÊNSA¡Ë¤Î¸µ·ÀÌó¶È¼Ô¥¨¥É¥ï¡¼¥É¡¦¥¹¥Î¡¼¥Ç¥ó¤Ë¤è¤êÀ¤³¦Ãæ¤Ø¤Î¥¢¥á¥ê¥«¤ÎËÉĵ¹Ô°Ù¤Î¹­¤¬¤ê¤¬Ë½Ïª¤µ¤ì¤¿¤³¤È¤Ç¡¢´ë¶È¤¬¥¢¥á¥ê¥«´ë¶È¤È¤Î¼è°ú¤òÈò¤±¤ë¤è¤¦¤Ë¤Ê¤Ã¤¿¤Î¤À¡£ºÇ¶á¤Î¥°¡¼¥°¥ë¡¢¥·¥¹¥³¡¢¤½¤·¤ÆAT&T ¤Î³¤³°¤Ç¤Î¸åÂà¤Ï¡¢ÉôʬŪ¤Ë¤Ï¡¢¤³¤ÎNSA¥¹¥­¥ã¥ó¥À¥ë¤Ç´ë¶È¤¬²Ì¤¿¤·¤¿Ìò³ä¤ËÂФ¹¤ë¹ñºÝŪ¤Ê¹³µÄ¤ò¸¶°ø¤È¤·¤Æ¤¤¤ë 

ÌÚÍËÆü¡£º£Æü¤Ï¤³¤ì¤Þ¤Ç¡£ºòÆü¤ÏÊì¿Æ¤Î¸«Éñ¤¤¤Ë¹Ô¤Ã¤ÆÍ褿¡£°ìÆü¤¬¤«¤ê¤À¡£¤½¤ì¤Ç¤âÄ«¤¬Áᤤ¤Î¤Ç¡¢»Å»ö¤Ë¤Ï»Ù¾ã¤¬¤Ê¤¤¡£¤¿¤À¡¢¤³¤¦¤·¤¿¥Ó¥¸¥Í¥¹¤ÏʪÍýŪ¤Êºî¶È¤Ç¤Ï¤Ê¤¤¤Î¤Ç¡¢¤ä¤ë¤Ù¤­Î̤¬¸«¤¨¤Ê¤¤¤Î¤Ç´ö¤é¤ä¤Ã¤Æ¤â½ª¤ï¤é¤Ê¤¤¡£º£Æü¤ÎÃë¤Ï»ÊÝ¥¸¥ã¥Ñ¥ó¤ÎÆàÎɤµ¤ó¤È²ñ¿©¤¬¤¢¤ê¡¢¸á¸å¤ÏÅìÍηкѤòˬÌ䤹¤ë¡£¶âÍËÆü¤Î³¤Ìî²ñ¤òÃæ»ß¤Ë¤·¤¿¤Î¤Ç¡¢Âçʬ³Ú¤Ë¤Ê¤Ã¤¿¡£¤Ç¤Ï¤Þ¤¿ÌÀÆü¡£

swingby_blog at 05:48¨¢¥³¥á¥ó¥È(0)¨¢¥È¥é¥Ã¥¯¥Ð¥Ã¥¯(0) 

¥È¥é¥Ã¥¯¥Ð¥Ã¥¯URL

¥³¥á¥ó¥È¤¹¤ë

̾Á°:
URL:
  ¾ðÊó¤òµ­²±¡§ ɾ²Á¡§  ´é   À±
 
 
 
¥×¥í¥Õ¥£¡¼¥ë

swingby_blog

¥×¥í¥Õ¥£¡¼¥ë

³¤Ìî¡¡·Ã°ì
1948ǯ1·î14ÆüÀ¸

³ØÎò¡§ÅìµþÂç³Ø·ÐºÑ³ØÉô´¶È

¥¹¥¦¥£¥ó¥°¥Ð¥¤³ô¼°²ñ¼Ò
Âåɽ¼èÄùÌò¼ÒĹ

¥¢¥¯¥»¥ó¥Á¥å¥¢³ô¼°²ñ¼ÒÂåɽ¼èÄùÌò(2001-2002)
Swingby ºÇ¿·¥¤¥Ù¥ó¥È¾ðÊó
³¤Ìî½Î¤Î¥¤¥Ù¥ó¥È¤ÏFacebook¤ÎTeamSwingby¤ò»²¾È¤¯¤À¤µ¤¤¡£ ¤Þ¤¿¥¹¥¦¥£¥ó¥°¥Ð¥¤¤Ï°Ê²¼¤Î¤È¤³¤í¤Ë°ú¤Ã±Û¤·¤Þ¤·¤¿¡£ ¥¹¥¦¥£¥ó¥°¥Ð¥¤³ô¼°²ñ¼Ò ¢©108-0023 ÅìµþÅÔ¹Á¶è¼Ç±º£´ÃúÌÜ£²¡Ý£²£²Åìµþ¥Ù¥¤¥Ó¥å¥¦£¸£°£³¹æ Tel: 080-9558-4352 Fax: 03-3452-6690 E-mail: clyde.unno@swingby.jp Facebook: https://www.facebook.com/clyde.unno ³¤Ìî½Î: https://www.facebook.com¡¡TeamSwingby
¹Ö±é¡¦¥á¥Ç¥£¥¢½Ð±é

ºÇ¿·µ­»ö
·îÊÌ¥¢¡¼¥«¥¤¥Ö
Recent Comments
µ­»ö¸¡º÷
¤´Ë¬Ìä¼Ô¿ô
  • º£Æü¡§
  • Î߷ס§

¡¡¡¡¡¡¤´Ë¬Ì䤢¤ê¤¬¤È¤¦¤´¤¶¤¤¤Þ¤¹¡£


¼ÒĹ¥Ö¥í¥° ¥Ö¥í¥°¥é¥ó¥­¥ó¥°¤Ø
¥á¡¼¥ë¥Þ¥¬¥¸¥óÅÐÏ¿
ºÇ¿·¤Î¥»¥ß¥Ê¡¼¾ðÊó¤òÇÛ¿®¤·¤Þ¤¹¡£
ÅÐÏ¿¤Ï¤³¤Á¤é¤Î¥Õ¥©¡¼¥à¤«¤é¢­